Product photography teaching, AI background generation of high-level product photos

Product photography refers to professional photography of products for sale and display. Different from general photography, product photography is not just about simply photographing products. It also pays attention to considerations such as light, composition, and background to present the best product photos and attract customers' attention. .

When photographing clothing, photographers can choose soft natural light and shoot outdoors to show the texture and flow of the clothing, while matching it with a fresh grass or garden background to make the overall atmosphere more vivid.

The quality of product photos will directly affect customers’ purchasing decisions. According to research, about 75% of online consumers have product photos that are very important to them when making purchase decisions. Therefore, having a high-quality product photo can improve customers’ purchasing decisions. It can create a sense of trust, improve conversion rates, and most importantly, build a brand image, which is outstanding in the fierce e-commerce industry.

For example, every product photo displayed online by a high-end cosmetics brand conveys the brand's sense of luxury and uniqueness.

In product photography, you need to pay attention to all the small details in order to take a perfect product photo that conveys brand value. If you also want to take product photos yourself, you can use the following 8 tips.

Shoot using natural light

Natural light is considered the most ideal light source when taking photos, but the size of the light source should be kept moderate to avoid overexposure. The best time is morning or dusk, and the location must be appropriate. Usually the best location for photography is near a window. In order to make the color of the product closer to reality, it is necessary to minimize the appearance of shadows and use white cloth, paper or reflective boards to reflect the light to achieve the effect of increasing the softness of the light.

If you cannot use natural light to shoot, you can also choose lighting products to shoot, but the light source must be adjusted.

Shooting from multiple angles

In order to allow customers to have a more comprehensive understanding of the product, the product can be photographed from multiple angles. Customers can see the product details more completely, and thus increase their interest in purchasing.

Use props to add a sense of context

In product photography, appropriate props can increase the sense of situation in the photo. In product photography, appropriate props can indeed enhance the sense of situation in the photo. For example, if you are shooting a coat in autumn and winter, you can add autumn props such as fallen leaves or pumpkins in the background. This will not only highlight the color and texture of the coat, but also create a sense of season.

good photographic composition

When photographing products, good photographic composition is very important. Choose an angle that can show the characteristics of the product. To photograph a watch, you should focus on the details of the dial and strap of the watch, which can clearly show its design features and materials, and in In this photographic composition, light can be reflected on the surface, highlighting the luster of the watch, and the screws and scales of the watch can also be clearly seen in the photo.

Product photo background selection

A well-chosen background can make the product more prominent. The background should not be too complicated, and the background color should be chosen to contrast with the product as much as possible, so that consumers can see the main product at a glance when looking at the photo, attracting customers' attention.

Product photography cameras and equipment

Choosing the right photographic equipment is the key to successful shooting. The camera you choose should be able to capture details so that the product can show the best texture and color in the picture. It should also have a good lens and sensor, and it can also be paired with a stable tripod. Avoid blurry photos due to hand shake.

If you don’t have professional equipment to shoot products, the above product photography tips are also applicable to mobile phone photography.

If you run an e-commerce business and need product photography, here is a list of product photography prices on the market. Basically, a professional photo starts at 1,000 yuan each. If it is a customized scene photo, the price starts at 2,000 yuan. Some product photography is Calculated in groups, starting from about 9,000 per group.

Product photography is not cheap, and the burden for small entrepreneurial brands will be higher. In addition to hiring professional photographers and doing product photography yourself, you can also use it to not only save time on shooting and editing, but also greatly reduce costs, especially For small sellers or novice sellers, there is no need to invest in high-end photography equipment and professional technology. Anyone can easily get started. The following introduces the GenApe AI background changer :

Try it now: https://app.genape.ai/backgroundChanger

Users only need to upload product photos, and then select the background style they like. In addition to the preset background style, they can also enter instructions, upload the background image themselves, and choose to generate the background size. Finally, they can adjust the size of the background and the subject. It can be generated with just a click of a button, and shadows will be automatically added to make your photos super professional.

In addition, if you are not satisfied with the photo quality, GenApe also provides an AI Unblur image that can repair your photos with one click after uploading the image.

Try it now: https://app.genape.ai/fixBlurryImages

Finally, as long as you master product photography skills or make good use of AI background generation tools, you can create professional-level product photos and increase your product visibility.

GenApe provides a variety of image generation functions, such as: AI Unblur image, AI background changer, AI Image Generator, etc., allowing you to have beautiful and professional product images. In addition, you don’t have to worry about text generation. There are various AI assistants for you to choose from. , hurry up and try it for free now.